Posts Tagged ‘business’

What To Expect From FailFest 2015

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FailFest sprung up out of the desire to flip the way we all look at failure. Smart people realize that without failure there would be no success. It’s important that we each recognize our failures and what we can learn from them in order to move forward and past them to the end goal. FailFest’s inaugural 2014 conference was a huge hit and we’re bringing it back bigger and better. FailFest 2015 is coming to Fishers on December 9th. FailFest celebrates the role failure plays in moving companies, careers, and community forward to success. We’re adding a little extra twist of excitement this year by hosting the conference at Tom Wood Aviation at the Indianapolis Metro Airport.   

A shot from FailFest 2014

  Fail Fest is a one day conference honoring failure as a ticket to success. While failure is never the goal, it’s often the little hurdles we need to get there. Celebrating failure in innovation, we’ve got a whole new 2015 lineup of speakers that will be headlined by Jim Hallett, Scott McCorkle, and more. Hallett is Chairman and CEO of KAR Auction Services and was named EY Entrepreneur of the Year in 2014. McCorkle serves as the CEO for Marketing Cloud, Salesforce, and previously led technology and strategy for ExactTarget and was VP of IBM’s customer relationship management product group. We’ve got a full slate of speakers ready to spill about their own personal failures! Advance sale general admission will be $99 per ticket on sale at We’ll also be selling tickets at-the-door for $129. When: Wednesday, December 9th Time: 9AM-4PM Where: Tom Wood Aviation in Fishers, IN Get your tickets today and get ready to laugh and cry at some of the area’s most successful business people’s failures. For more information about FailFest 2015 or for tickets, visit  metonymylogo Written by our sponsor Metonymy Media. Metonymy is a union of creative writers dedicated to serving companies and agencies with practical and effective content marketing strategies for growth and success.          

What Happened at Last Year’s FailFest?

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If you’re attending FailFest for the first time this year, you’re in for a real treat. At last year’s FailFest—the inaugural fest!—we had a great number of speakers tell us about some of their trials and tribulations as business leaders, and the way they learned lessons after experiencing failure.


A panel discussion during FailFest 2014

This year, you’ll hear plenty more lessons learned, and the ways successful entrepreneurs have led their businesses through failures, but what did we learn last year?

Last year’s list of speakers included some of Indy’s best known entrepreneurs, including the following:

  • David Becker - First Internet Bank
  • Michael Cloran - DeveloperTown
  • Eric Doden - Indiana Economic Development Corporation
  • Gerry Hayes - Slane Capitol
  • Scott Hill - PERQ
  • Scott Jones - Eleven Fifty
  • Mike Langellier - TechPoint
  • Andy Medley - PERQ
  • Clay Robinson - Sun King Brewing Company
  • Neal Rothermel - VMS BioMarketing
  • Jacob Schpok - Office of Small Business and Entrepreneurship
  • Peter Shubert, Pd.D., P.E. - IUPUI School of Engineering and Technology
  • Shawn Schwegman - Gusto

From a wide array of backgrounds, all of these speakers learned valuable lessons about what it means to fail. The most important lesson overall is one that they all seemed to share: you will fail, but if you learn from the failure, you will head right back up.

Our inaugural FailFest was full of failure and was a great success, and we can’t wait for this one to be bigger, better and fail-ier!

For more information about FailFest 2015 or for tickets, visit  

  metonymylogo Written by our sponsor Metonymy Media. Metonymy is a union of creative writers dedicated to serving companies and agencies with practical and effective content marketing strategies for growth and success.

Inspiring Leaders of Coworking Spaces around the World

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The modern workforce doesn’t spend thirty­ years at the same job, for the same company, working out of the same building. The modern workforce has changed. At the forefront of this change are the people who are working to build a way of working that fits with our modern time. Co­working spaces have become so popular, and are still gaining popularity, because they make sense. Here are some inspiring leaders of the co­working world. Jeremy Neuner He’s co­author of "The Rise of the Naked Economy" and CEO and co-­founder of San Francisco-based NextSpace, one of the most popular chains of co­working spaces out there. Neuner said in an interview that the shift in the workspace will affect many other areas of life: “We’ll see changes in where we live, how we educate our kids, how we get around and what we ultimately value in our lives.” For Neuner to shift to co­working spaces is a signifier of bigger, better things in the world. Simon Schaefer He’s the founder of the 170,000 square-­foot technology­-based co­working space campus named Factory in Berlin. Some of his first tenants at Factory include Twitter, Mozilla, SoundCloud and Zendesk. Schaefer’s choice to build the facility on a site that sits where the former Berlin Wall used to be is no accident. Schaefer wants to provide a space for companies to move the world forward. He was quoted saying he wants the Factory to be “a playground for entrepreneurs that will help to transform Berlin.” Schaefer has plans to keep building more facilities of this size, and you can bet that he won’t stop with just transforming Berlin. factory-simon-schaefer Sharon Ann Lee A former trend analyst, Sharon Ann Lee strives to make the space that people work in conducive to the work they’re doing. After working in a traditional workspace for many years, she founded Jellyfish Cartel. It is a bright, colorful and playful place for getting work done. The space was called “The Coolest Co­working Space We’ve Ever Seen” by Wired magazine. Lee was inspired by the workspace she saw in the documentary about Charles and Ray Eams called The Architect and the Painter. That space is what helped her create her own co­working space: “I liked the idea of people doing totally different things and butting up against each other in those accidental serendipitous moments.” Lee’s space is like no other co­working space, and her DIY décor and brightly colored, outside­-the­-box approach to creating a co­working space is attractive to many entrepreneurs and startups.   metonymylogo Written by our sponsor Metonymy Media. Metonymy is a union of creative writers dedicated to serving companies and agencies with practical and effective content marketing strategies for growth and success.        

The Top 8 Companies that Launched from a Coworking Space

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Coworking spaces offer communities a jump-start by providing workspace and amenities to budding entrepreneurs and more established companies alike. It’s a big accomplishment to launch a company out of a coworking space and move into a space of one’s own, so we’re here to chronicle eight companies that, thanks to a coworking space, got off the ground. 1. Bluebridge from Launch Fishers in Fishers, IN We’ll start with a hometown favorite. A mobile app development company, Bluebridge started right in Launch Fishers. In fact, Santiago Jaramillo, the company’s CEO, was one of the first folks to sign up in support of Launch. Since he founded Bluebridge out of his college dorm room, the company has grown to a staff of 21 people in their own dedicated office space.   BluebridgeLogo   2. Nuracode from Strongbox West in Atlanta, GA Nuracode launched out of Atlanta’s Strongbox West and has partnered with AARP, Samsung, and Kodak to pay the bills while they develop apps Sayroom and Wavy. Founder Iziah Reed founded Nuracode to be by people of color, for people of color. 3. Timehop from New Work City in New York, NY If you’re on Facebook, you probably know about Timehop, the app that combs through your photos so you can see what you were doing a year ago, three years ago, five years ago, and so on. It’s a fun way to look back, relive memories, and connect—however briefly—with anyone else in the photo. In a fundraising post for New Work City, Jonathan Wegener, founder and CEO of Timehop, had this to say: “Having an awesome home to independent workers and entrepreneurs is crucial to New York City’s goal to become a major technology hub.” The co-working space gave him a platform to launch from, and he’s eager to see what new companies can emerge from the same place. 4. Arcweb in Independents Hall (Indy Hall) in Philadelphia, PA Arcweb, a produce design and development company, launched out of the popular Indy Hall in Philadelphia. They’ve worked with Comcast, Capital One, DirecTV, and MakerBot, among others. Their work with MakerBot, the desktop 3D printing company, involved integrating MakerBot’s Replicator 2 software across seven different operating systems. They completed the project on time, within budget, and much to MakerBot’s satisfaction. 5. charity: water in WeWork in New York, NY The goal of charity: water is to bring clean, safe drinking water to the 748 million people of the world who do not have access to this most basic of human needs. The organization raises money in a variety of ways, from the traditional ask to empowering those interested to create their own fundraising campaigns, which could involve swimming the San Francisco Bay or asking for donations on your birthday instead of gifts. You also have the option to sponsor various projects spearheaded by charity: water. 6. Instagram in Dogpatch Labs in San Francisco, CA Yes, that Instagram, as if there were any other. Instagram started humbly and, as we all know, was recently acquired by Facebook for $1 billion. Unfortunately, the founders of Dogpatch Labs, Polaris Ventures, closed two of Dogpatch Labs’ locations in California and New York to focus their efforts on the other locations in Cambridge and Dublin. Instagram_Icon_Large 7. Ezeep in Betahaus in Berlin, Germany Sascha Kellert started his software-as-a-service company in his mother’s kitchen but, when operations outgrew the table, Kellert moved camp to Betahaus in Berlin. Kellert thrived in the collaborative and supportive environment, and he’s now found success in helping businesses manage their printing infrastructure in an effort to reduce waste. 8. Haven in Launch Fishers in Fishers, IN We’re bringing it back home for our final company. Haven quickly outgrew its dedicated space at Launch Fishers. With Haven’s app and service, homeowners register their home. Haven then sends the homeowner reminders about maintenance and improving your home and can also recommend home service experts when you need to tackle a job outside of the DIY realm.

Why Coworking is Better than a Dedicated Space

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Most people think of coworking spaces as work places for entrepreneurs and new businesses that cannot afford a dedicated space, but they offer many benefits over traditional, dedicated office spaces. Here are some reasons why. Community A coworking facility has its own community of like-minded individuals who are focused on success. The people who make up this community aren’t only worried about their own success, they want everyone involved in the community to succeed alongside them. Coworking spaces often result in teamwork among businesses to get where they want to be. Work/Life Balance Working from home can result in a barely visible kitchen table, or a completely cluttered spare bedroom. This is where the balance of work and home life becomes gray. Sure, you live for your business and your work, but it’s healthy to make a clear distinction between the two. A coworking space provides a solid line and allows you to leave your work when you go home to your family. Stay Informed Coworking spaces are great for information. You can read business news all day every day, but nothing compares to some good old-fashioned water cooler conversation. Coworking members are often talking with one another about events happening in the area and anything related to local or area business. The conversations you’ll have in a coworking space will keep you informed and might lead to opportunities or news you couldn’t find on your own. coworkingblogPhoto1 Make Connections Besides water cooler conversation, you’ll meet all kinds of people in a coworking space—colleagues, coworkers, clients, potential clients, local government officials, and more. Hundreds, and in some cases thousands, of people come through coworking spaces and they are all there, in some way, to get work done. You never know what kinds of people you’ll meet and what those connections can lead to. Learn Something Coworking spaces commonly have learning opportunities for their members. These opportunities are designed to help their members succeed. By becoming a member of a coworking community you’ll be able to gain knowledge that you wouldn’t otherwise be accessible. Define Your Business At a coworking space you’ll see all kinds of businesses. These businesses might do something similar to what you’re doing or they might not, but they can help you define what type of work you want to do. When you’re surrounded by new entrepreneurs, you’re able to bounce ideas off one another and gain insight into what is and isn’t successful, as well as what is and isn’t being done in your given industry. This can be very valuable if you’re just establishing your business and still need to find a niche. coworkingblogPhoto2 Reliable Internet Working from spaces—like coffee shops or book stores—that have public access to internet means that you’re operating on a faulty internet that’s, more than likely, less of a priority. As a place dedicated to working, coworking spaces maintain high-speed internet and it comes almost second-to-none. Also, if there is a problem you can bet that it will be resolved quickly because so many people are counting on it. Legitimate Meeting Space There is nothing more frustrating than trying to have a business meeting at a coffee shop or restaurant when the hustle and bustle of the public world is unprofessionally crowding around you. Coworking spaces allow you access to meeting spaces that are quiet and professional. No Big Overhead Costs Perhaps the biggest plus of a coworking space is that you don’t have to pay rent or utilities or really any other bills associated with the actual facility other than your monthly membership fee. This can allow you to spend more time and money on the things that actually matter to you and the growth of your business.   metonymylogo   Written by our sponsor Metonymy Media. Metonymy is a union of creative writers dedicated to serving companies and agencies with practical and effective content marketing strategies for growth and success.        


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By Taylor Cutshaw, Launch Fishers Intern

Screen Shot 2014-03-18 at 4.30.44 PMThe innovative thought process behind web development is a service that is becoming very popular in today’s high tech world. Launch Fishers is happy to have member Matt Dean providing services like this to credit unions through his company, Trabian. Within his company, he looks at problems credit unions have, such as banking and customer service, then finds solutions through web development for that particular credit union. Because Trabian is industry-specific, Matt is able focus on ensuring that his customers are satisfied with the websites he has developed for them, and keep up with maintenance of the sites more easily than if he had a multitude of clientele platforms.

Trabian has been around for a little over 10 years now, starting off as a small company with only a few clients in Texas. Once Matt graduated from Texas A&M, he moved to Indiana where his company blossomed. A large part of Trabian’s success comes from their strategic selection of a specific clientele: credit unions. By focusing on one type of client, they are able to better develop mobile and online banking, which provides better, more streamlined services to the customers that use the website they’ve developed. 

"Trabian’s goal is to build custom products that suits their customer needs, while making customer interactions efficient and intuitive," said Matt.

Trabian has seven full-time employees, including Matt, and one contractor. Matt and one other employee work from Launch Fishers, while the other four employees work remotely from different locations all over the country. Matt appreciates the value that co-working spaces provide to start ups, especially Trabian. In general, co-working spaces provide an alternative community and style for entrepreneurs and start ups to attain their goals. Co-working spaces have the ability to provide the freedom for companies to exercise their ideas and talents without some of the traditional roadblocks of growing a business.

Matt and the rest of the team look forward to what the future holds for Trabian. 

The Future of Entrepreneurship & Business

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The future of entrepreneurship and business is dependent on multiple factors, including changing technology, cost of business, and leadership skills. Jason Nazar, a Forbes columnist, highlights five ways the future will look different in the entrepreneurship world. His predictions include:

-The workforce will be 50 percent distributed

-Two out of five U.S. workers will be entrepreneurs

-The office will be the classroom

-Entrepreneurs will be engineers

-The most critical aspects of business will always be completed face to face

Nazar believes the business world is dramatically different even from a generation ago and thinks it will be more pronounced over the next 30 years. 

For Nazar's full presentation, watch the video below.


Mistakes Made by New Entrepreneurs

Mistakes are a part of life, personally and professionally. Everyone makes them, but not all of them have the same repercussions. Author Ilya Pozin from Time Magazine said, "Screwing up from time to time is part of the entrepreneurial process--but not all mistakes are created equal." Read her article entitled "9 Biggest Mistakes New Entrepreneurs Make" for insights into how to avoid common mistakes and then how to navigate through them.  Remember, if you know what they are, then they're easy to avoid.